WHAT IS SEO? WHAT ARE THE DIFFERENT SEO METHODS?

SEO (SEARCH ENGINE OPTIMIZATION) IS THE PRACTICE OF IMPROVING THE QUALITY AND AMOUNT OF TRAFFIC ON A WEBSITE BY BY GROWING THE WEBPAGE'S VISIBILITY TO INTERNET VISITORS. ESPECIALLY, IT IS THE IMPROVEMENT OF WORKING FOR FREE OUTCOMES, NOT DIRECT OR PAID TRAFFIC. DURING MY SEO COURSE TRAINING, I COVERED A WIDE RANGE OF SEO TECHNIQUES, INCLUDING ON-PAGE AND OFF-PAGE SEO.

WHAT IS SEO FOR WEB PAGES? WHAT IS THE DIFFERENCE BETWEEN IT AND ONLINE SEO?

INTERNET AND WEB PAGE SEO ARE TWO DIFFERENT THINGS. WEBSITE SEO IS THE PROCESS OF IMPROVING YOUR RANKING ON PARTICULAR SEARCH ENGINES, WHILE INTERNET-BASED OPTIMIZATION COVERS EVERYTHING FROM TITLE TAGS TO KEYWORD DENSITY IN THE TEXT PIECES ACROSS ALL PAGES WITHIN A WEBSITE.

DOES IT WORK TO RANK YOUR WEBSITE IN ONE DAY?

AN ORGANIZATION CANNOT SIMPLY HIRE SOMEONE TO CONDUCT SEO AND CALL IT A DAY. A GOOD PLAN IS SOMETHING THAT TAKES RESEARCH ON DIFFERENT FACTORS BUT AN EXPERT HAS SEVERAL ATTEMPTS AT CREATING ONE. THEREFORE, YOU CAN’T RANK IN JUST ONE DAY, AND IT’S NOT SURPRISING. FROM KEYWORD RESEARCH TO IMAGE OPTIMIZATION AND CONTENT DEVELOPMENT- THERE ARE MANY ELEMENTS AN SEO PROFESSIONAL HAS TO CONSIDER FOR THE JOB.

HOW DO YOU DEFINE WEBSITE "TRAFFIC"?

WEB TRAFFIC IS THE NUMBER OF VISITORS WHO VISIT YOUR WEB PAGE. IT IS MEASURED IN SESSIONS OR VISITS. IT’S A WAY TO MAKE SURE THAT YOUR COMPANY GETS SEEN ONLINE AND ATTRACTS MORE CUSTOMERS. STAY FOCUSED ON GETTING NEW PEOPLE ON YOUR WEBSITE, BUT DO NOT OVERWHELM THEM WITH TOO MUCH INFORMATION AT ONCE OR THEY WILL HAVE A HARD TIME UNDERSTANDING WHAT YOU ARE TRYING TO SAY AND BE MORE LIKELY TO LEAVE WITHOUT BUYING ANYTHING FROM YOU.

ARE YOU CAPABLE OF GENERATING TRAFFIC TO A WEBSITE?

OF COURSE, I LEARNED ABOUT MULTIPLE WAYS TO GENERATE TRAFFIC FOR A WEBSITE DURING MY SWO COURSE TRAINING.

FOR EXAMPLE:

  1. BY PARTICIPATING IN SUITABLE SEO CAMPAIGNS
  2. KEEPING THE WEBSITE'S CONTENT UP TO DATE
  3. ADDING NEW ATTRIBUTES TO THE WEBSITES 
  4. POSTING OF ADS         

CAN YOU ADAPT DIFFERENT SEO STRATEGIES AT THE SAME TIME?

THIS IS EXACTLY RIGHT. SEO ISN’T THE ONLY APPROACH THAT NEEDS TO BE TAKEN WHEN IMPROVING YOUR WEBSITE’S RANKING, BUT IT'S STILL AN IMPORTANT ASPECT OF DOING SO. WHILE IT’S IMPORTANT NOT TO RELY ON JUST ONE STRATEGY FOR BEST RESULTS. THERE ARE SEVERAL APPROACHES THAT CAN IMPROVE YOUR RANKING WITHOUT CUTTING CORNERS.

WHY IS KEYWORD ANALYSIS IMPORTANT IN SEARCH ENGINE OPTIMISATION?

KEYWORDS ARE THE PHRASES THAT VISITORS USE TO SUBMIT A SEARCH QUERY, AND THEY HOLD GREAT IMPORTANCE IN SEO AS THEY HELP WITH WEBSITE RANKING IMPROVEMENT. THE GUIDELINES FOR ONLINE MARKETING INCLUDE HAVING KEYWORD-RICH CONTENT WHICH MEANS YOUR SITE MUST BE OPTIMIZED USING KEYWORDS. SO IT CN RANK ON THE TOP OF SERPS ( SEARCH ENGINE RESULTS PAGE). I HAVE GAINED DEEP KNOWLEDGE ABOUT THIS TOPIC THROUGH OUR COURSE TOGETHER.

WHY IS LINK BUILDING IMPORTANT TO SEO?

LINKING BUILDING IS A TECHNIQUE IN WHICH WE PROMOTE OUR WEBSITE BACKLINKS BY MAKING USE OF WEBSITES WITH HIGH DOMAIN AUTHORITY. BASICALLY, YOU NEED TO LOOK OUT FOR SITES BELONGING TO YOUR SAME NICHE AND BUILD QUALITY LINKS FROM THEM. SO THAT IT WILL BE EASIER WHEN SOMEONE VISITS NE PAE PN THE SITE RATHER THAN HAVING ALL TRAFFIC GO THROUGH AN EXTERNAL LINK FIRST.

WHAT IS ON PAGE AND OFF PAGE SEO?

THERE ARE TWO TYPES OF SEO: ON PAGE SEO AND OFF PAGE SEO IS A COLLECTION OF TECHNIQUES. THAT CAN BE IMPLEMENTED DIRECTLY ON YOUR WEBSITE OR WEB PAGES FOR IMPROVING RANKING. IN ADDITION, OFF PAGE INCLUDES THOSE PRACTICES NOT DONE BY LINKING TO OTHER SITES BUT INSTEAD THROUGH BLOG SUBMISSION, ARTICLE SUBMISSION ETC. AS EXPLAINED DURING TRAINING SESSIONS. I HAVE BEEN INFORMED ABOUT THE DIFFERENCE BETWEEN BOTH METHODS THOROUGHLY DISCLOSED HERE SO YOU DO KNOW WHAT’S RIGHT BEFORE MAKING ANY DECISIONS.

WHAT IS THE IMPORTANCE OF SEO FOR NEW WEBSITES?

THE INTERNET IS A CROWDED SPACE AND COMPETITION FOR ONLINE ADVERTISING HAS NEVER BEEN HIGHER. TO MAKE ONESELF KNOWN IN SUCH AN ENVIRONMENT REQUIRES INNOVATIVE STRATEGIES LIKE SEO. THUS, THE NEW WEBSITES NEED HIGHER EXPOSURE IN ORDER FOR PEOPLE TO KNOW ABOUT THEIR BUSINESS. THERE IS ALREADY HIGH COMPETITION BRANDS OFFER THE SAME PRODUCT OR SERVICE, WHICH MAKES SEO CRUCIAL SO THAT VISIBILITY CAN INCREASE AMONG POTENTIAL CLIENTS’ TARGET AUDIENCES AND ULTIMATELY DRIVE MORE TRAFFIC TOWARDS YOUR SITE.

DO YOU KNOW WHAT META TAGS ARE FOR SEO?

META TAGS ARE THE SHORT BLOCKS OF TEXT THAT DESCRIBE THE CONTENT ON A WEB PAGE. THEY DON’T APPEAR DIRECTLY IN YOUR BROWSER’S VIEW, BUT JUST INSIDE ITS SOURCE CODE WHERE YOU’LL FIND THEM AS KEYWORDS OR PHRASES WORTH CHECKING OUT FOR FUTURE REFERENCE IF THIS INTERESTS YOU.

META TAGS COME IN FOUR FORMATS: 

- DESCRIPTION

-THE META ROBOTS  

- META CRUCIAL TAGS

- NAME TAGS